Great Communicators in this Class

I'm really amazed at all the talent we have the this class! From experience in promotion, planning, research, social media, on-line music marketing, advertising, PR, celebrity publicity/promotion, media relations, hospitality, catering, design, web marketing, competitor analysis, brand management, journalism, government, health care, law, writing, speaking, client relations and more- our clients:  Diapora Gallery, Serendipity Catering and Suzy Koontz Math & Movement are truly in good hands.

Here are some of the places students enrolled in this semester's IMC Critical Issues in Integrated Marketing Communications have interned:  MTV, Nickelodeon, Universal Pictures, Mandate Pictures, Sundance Film Festival, Audi, MAC, UCLA (Athletic Department), NBC (Vancouver Olympics, NBC Universal), Time Out (NYC), The Boston Celtics, Empire Blue Cross/Blue Shield and numerous internships based in London and New York City.

In today's class, we'll be looking at overall branding objectives for our clients, how to make a great first impression and marketing ethics. After this talk, students will get into their teams, begin the process of nominating team captains. I'll also take a photo of each team...this will help me learn names- and give our clients a visual of the groups they'll be working with.

Until soon,

Professor Berry